Choosing to redesign the wine label of Taylors was inspired by the story behind the three seahorses. The use of one seahorse represents a leap forward, a new age, a new generation strong enough to stand on its own.

The new mosaic design aims for simplicity but elegance to align with the company’s original brand identity. The design carries beauty in imperfection, reflecting the brand's journey through challenges to its current state. The mosaic colours align to the wine types (Rosé and Pinot Noir), enhanced by foil finishes to add prominence. The design not only maintains continuity with the original brand but strikes a sophisticated balance suitable for both formal and informal occasions, and embodies the luxury synonymous with Taylors wines.